Pink Lotus Designs:

Long time friends, business partners and devoted yoga practitioners Shri and Joan wanted to promote their lines of Eastern-Inspired jewelry… with no budget. Both single parents didn’t have a lot of extra cash under the mattress for a full media blitz so we created a Word of Mouth action plan. First step was to create an interactive e-commerce site on a shoestring. Next, we focused their energies to put their products in the hands of influential people like celebrities, business owners, and fashion designers. For them, success was making past the first two years. For us, success was exceeding their expectations and making more friends.